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Insights for smarter app spending

Data-driven research and analysis to help Shopify merchants take control of their app costs.

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2025 Shopify App Cost Data

87%
use paid apps
6
avg per store
5-6x
over plan cost

Avg small store: $239-505/mo all-in

Practical GuideMar 23, 20266 min read

How to Audit Your Shopify App Stack in 30 Minutes

Most merchants overpay by $100-300/month on apps they barely use. Here's the exact process to find the waste and cut it — duplicates, unused tools, and over-provisioned plans.

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2025 Shopify App Cost Data

87%
use paid apps
6
avg per store
5-6x
over plan cost

Avg small store: $239-505/mo all-in

Data & ResearchJan 15, 20258 min read

The True Cost of Running a Shopify Store in 2025

Most merchants underestimate their app spending by 40%. We analyzed data from 120+ industry sources to find out what stores actually pay — and where the money goes.

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